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- 🤓 I’ve never niched my business. Instead, I’ve built out an eco-system
🤓 I’ve never niched my business. Instead, I’ve built out an eco-system
Building a coaching business without a niche
I’ve never niched my business - instead, I’ve built out an eco-system of topics I love to research, learn about & coach on. Things like healing, authentic confidence, aligned marketing, brave action, self-trust, global citizenship, life by design etc.
Elizabeth Gilbert - the author of Eat, Pray, Love - calls this being a hummingbird.
Hummingbirds contribute & make a meaningful impact by cross-pollinating an eco-system of ideas with their business.
Idea: Brainstorm all the topics you love to talk about, share, teach & coach on. This is the basis of your eco-system.
Some businesses have a very clear niche & they can use this to their advantage by “jackhammering” as Elizabeth Gilbert talks about.
Conscious Student Academy is an example of a jackhammer niche because it has one main focus & one main client base.
If you’re a life coach who is ready to grow your online business, book a FREE consult call with me.
This is a great way to meet & chat to clarify where you want to take your business.
Ps. I am looking for 6 x devoted coaches who are ready to grow their business without the hustle. BIZ BY DESIGN - my 12-week group program starts this month!!
Reply to this email “I’m interested” to chat more
Be brave,
Jessey